![]() As you can tell, I'm basically in love with instagram stories! This is amazing for engagement and again, a great way to build a relationship with your audience. If you have over 10k followers on instagram, you also have the ability to link out of instagram on your story (amazing!) so this trumps the whole 'link in bio' situation we have on the grid and feeds.īecause interaction with your story is 100% private between you and the follower, people are also more likely to send a message or respond to a question via stories than the grid posts. There's a definite movement towards authentic businesses created by real people and as small businesses, this is a key way to interact with your followers. Why? With the introduction of insta stories - it has given businesses the opportunity to show the casual, 'real' side of their businesses. So, if you can aim to get 3 - 4 posts out a week, that's awesome! INSTAGRAM STORIES: I used to recommend people post on the daily, but times have changed in terms of the algorithm and what people are seeing. How often to post? Because we are seeing good quality posts on the instagram feed appear for 2 -3 days, the strategy I currently recommend is a good quality post (put some effort into it!) every 3 days. Keep the photography high quality and plan out your grid so it all looks fab and cohesive. ![]() Make sure it's on-brand (no random Pinterest quote graphics please!) in your colours and fonts. Here are a few examples:Ģ) Education for your clients and customers What to post? I always talk to my clients about coming up with 4 - 7 'content pillars' - the key content focuses for your business. For this reason, I recommend you put more effort and strategy into the content you post on your grid. It has a longer shelf-life than instagram stories do and will stay on your grid (or profile) indefinitely. Because the differentiation between the two can't be made, Sent Reels are always filtered out of the grid view.ĭue to an API limitation, pinned posts do not appear in the Grid Preview.Why? The instagram grid is the traditional instagram content that we are all familiar with. We don't expect Sent Reels to appear because Sprout can't determine if a Published Reel was shared to a Profile's feed or not. You can select Share Reel to your profile feed in the Publishing window to ensure they appear in this view.ĭo Sent Reels show in the Instagram Grid Planner? The Grid Planner ONLY show Reels that have been marked as shared to your profile feed. ![]() ![]() Why are some of my upcoming Reels posts missing? Placeholder images typically appear if your post was deleted or your profile was disconnected. Why do I see placeholder images for some of my Sent/Published Posts? Select Preview mode to view the grid without the publishing options and Sprout icons. You can also drag and drop pending, draft or scheduled posts to reschedule them. This view shows sent posts for the past 90 days and any pending, draft or scheduled posts.Ĭlick on the three-dot overflow menu on any pending, draft or scheduled post to open publishing options. To see the Instagram Grid Planner, navigate to Publishing > Instagram Grid Planner. ![]() Note: This feature is available on Sprout’s Professional and Advanced Plans. You can use the Instagram Grid Planner to visualize your future posts on your Instagram Grid. ![]()
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